Friday, June 01, 2007

Project Andromeda reaches for the stars

Clumsily, I accidentally clicked one of the Google Ad links (I'm not supposed to on my site) but, happily, the action redirected me to The Andromeda Project:

Project Andromeda™ aims to measure, offset and reduce greenhouse gas emissions for large numbers of businesses in Australia at low cost. It is a call to action, an education strategy and a networking opportunity that will help businesses save money, sell more, and make staff proud.

We will provide a detailed explanation of the new rules of business in the climate change era. We aim to help make Australian businesses part of the solution to climate change, not part of the problem; to make Australia a great place to do business, and to set an example to the rest of the world. Project Andromeda™ is a transparent, accountable and authentic business offering real value for money, in partnership with the world‘s best professionals.

I discovered that one of those partners is the ANZ Investment Bank - coincidently my bank - they are providing the carbon credits to businesses participating in the scheme. It is seriously gratifying that the business outreach for global warming mitigation has begun in earnest with projects like Andromeda. All I know about Andromeda is that it is the nearest star to Earth. The long road to success only begins when we reach for the stars. Congratulation to participating companies, and to the sponsors and organisers. My liquid dollar is much biased toward you.

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1 comment:

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